bbc online diventerà tutta web 2.0

Guardian
The BBC today unveiled radical plans to rebuild its website around user-generated content, including blogs and home videos, with the aim of creating a public service version of MySpace.com.

2006 INTERACTIVE FACTS PACK: quest'anno si occupa anche di blog e feed rss

Ad Age's 2006 Interactive Fact Pack is available.
With blogs and RSS feeds coming in as official media categories for the first time (e.g. Blogger.com has a 528% increase in traffic vs. the previous year), alternative media takes a position front-and-center in this 2006 Interactive Marketing & Media Report from AdAge.

ezflickr, codice per un piccolo slideshow sui blog con le foto in arrivo da flickr

Blakeschwendiman
Today I'm releasing the first version of this general-purpose script (that I'm calling EZFlickr) for anyone who would like to use it.

Blogburst porta i blog migliori dentro i siti degli editori

Blogburst
BlogBurst is a syndication service that places your blog on top-tier online destinations. You get visibility, audience reach and traffic, while publishers weave the rich and diverse fabric of the blogosphere into their sites.
Learn more about how it works and what you get »

I media on line devono diventare anche "aggregatori" di contenuti e fonti diverse

Becoming an Aggregator - MicroPersuasion
Il caso dei reader con il marchio della testata (ottimo per Panorama come idea)
L'esempio di Newsweek
According to The Social Software Weblog, Newsweek has launched a private-label RSS reader powered by Newsgator Online. it includes Newsweek feeds. I am a fan of co-branded readers. In this new world, content producers are going to move from being just distributors to aggregators. Marketers/PR pros, this goes for you too. This is going to be a recurring theme over the next few years.
--
luigi_g - Google Talk: luiginter@gmail.com

Il web per creare relazioni politiche: il caso di dailykos.com

The Hope of the Web - The New York Review of Books
Crashing the Gate: Netroots, Grassroots, and the Rise of People-Powered Politics
by Jerome Armstrong and Markos Moulitsas Zúniga, with a foreword by Simon Rosenberg
Chelsea Green, 216 pp., $25.00

When, less than a decade ago, the Internet emerged as a force in most of our lives, one of the questions people often asked was: Would it prove, like TV, to be a medium mainly for distraction and disengagement? Or would its two-way nature allow it to be a potent instrument for rebuilding connections among people and organizations, possibly even renewing a sense of community? The answer is still not clear— more people use the Web to look at unclothed young women and lose money at poker than for any other purposes. But if you were going to make a case for the Web having an invigorating political effect, you could do worse than point your browser to dailykos.com, which was launched in 2002 by Markos Moulitsas Zúniga.

I blog della Bbc e il loro portale

1. BBC Launches Blog Network & Blog Portal _ The Blog Herald

The BBC has combined their blogs into a blog network and launched a new portal to aggregator them.
Ben Metcalfe of the BBC comments on the launch on his blog :

If I've had any involvement in this project, it's to ensure that the blogs became a cohesive 'Network'. I like to describe it as:

"a structured content horizontal that spans our diverse content verticals"
(see, I can speak executive too!).

The 'glue' that creates this cohesion is the Blog Portal itself – an immediate + up-to-date snapshot of the conversations happening within the fabric of our divisions verticals.

A quick glance at the BBC News Portal site shows a basic news aggregation site across their various blogs. It actually reminds me of an older version of 9rules's site.

Fare i titoli delle notizie pensando a Google

The Sunday Times (New york Times, domenica) has a piece about how news organizations are altering headlines, or creating a second set of headlines, to fit the needs of search engines like Google that don't understand the witty allusions in many newspaper headlines. Via NewMedia Musing.

Difficile chiedere soldi per i contenuti editoriali su Internet, gli editori ormai ne sono convinti

Techdirt
Online Content Providers Recognize That Charging Is A Tough Business Model
By breaking out just media sites, the study found that the number of publications that charge for content has dropped nearly in half over the past year. Instead, many of these publications are finding good results from advertising. The firms that are charging claim they're making money from it -- but often you have to weigh those claims against both the opportunity costs from fewer impressions to sell to advertisers and the future potential for lower readership as readers gravitate to free sources. This isn't to say that money can't be made in charging for content -- but that it becomes quite difficult in a competitive market (as the straight news market often is).

Pubblicità alle auto creata dai visitatori del sito della General Motors

So What? As Long As They're Talking About You... - Toronto Stars via ArtsJournal - General Motors launches a website where visitors can make their own ads for an SUV. Of course many of the ads ridicule the vehicle. Think GM's mad? Hardly. 'We're engaging consumers in this two-way discussion. It's creating buzz and people are learning about the product.' In just two weeks, more than 21,000 ads have been created. Visitors have emailed them to others 41,000 times. There have been 250,000 unique visitors to the site and over 2.4 million page views."

Pubblicità: le aziende usano i video creati dai consumatori

Advertisers look to grassroots marketing - News.com
More and more companies are trying to get customers to create viral-video-style ads for their products.

Scendono le vendite dei giornali; sale l'uso della rete per leggere le notizie. Lo stanno capendo anche gli editori; in America almeno

Stop the Presses ... Go Online - Wired
Newspaper circulation is falling nationwide but newspaper websites are experiencing rapid growth, according to a study. Publishers slow to embrace the new technology are beginning to see the value of committing resources to the online side of the business.

Un nuovo aggregatore di news, che combina google news, digg e technorati: ed è europeo!

Will Wikio challenge Google News and Technorati? - TechCrunch

Wikio, a Switzerland based company, was released in private Beta yesterday night (in French). It is one of the most ambitious web launches born in Europe this year. Pierre Chappaz originated this idea after the successful adventure of his vertical ecommerce comparison engine Kelkoo, that was sold to Yahoo. He's going to try to make it again but this time with an interesting news search service after he realized there was no true satisfactory solutions on the market. Wikio is a smart combination of Digg+Technorati+Google news. It should extend to other European countries and USA very soon.